Strategy bought more BTC

While some investors nervously watch the charts, others simply keep doing what they have always done — buying. Michael Saylor’s company returned to the market and added another 34,164 BTC to its balance sheet for approximately $2.54 billion. The average purchase price was around $74,400 per coin, which looks especially notable amid current volatility: this is not an attempt to “catch the bottom,” but a continuation of a systematic accumulation strategy.

After this purchase, Strategy’s total Bitcoin holdings reached 815,061 BTC. On the scale of the entire network, this is already about 3.88% of the maximum supply of 21 million coins. And this is an important point: it is not just a large position, but a share that is beginning to look strategic from a global market perspective. Considering that some bitcoins are permanently lost, the company’s real share of the circulating supply is even higher.

The deal became the third-largest in Strategy’s history by the number of coins acquired. The company bought more only in November 2024, when it executed purchases of 55,500 BTC and 51,780 BTC. In other words, the current purchase is not a one-off move, but a continuation of a long-established approach: increasing the position regardless of short-term noise.

Looking at the average price of the entire portfolio, it stands at about $75,527 per BTC. This means the new purchase was made slightly below the average cost, which in corporate logic appears as “averaging the position.” The total investment in Bitcoin has already reached approximately $61.56 billion. For a public company, this is a level that effectively turns it into a proxy bet on BTC.

It is also worth noting the BTC Yield metric, which the company estimates at 9.5% year-to-date 2026. This is an attempt to demonstrate the effectiveness of the strategy not only through price appreciation but also through the relative increase in Bitcoin exposure per share. Essentially, Strategy is not just selling investors the idea of “we bought BTC,” but a model where Bitcoin becomes the core corporate asset around which the entire financial architecture is built.

And this is where it gets most interesting. Strategy is no longer just an IT company — it has become a vehicle for institutional Bitcoin accumulation. Its actions affect not only its own balance sheet but the market as a whole. Each such purchase removes liquidity from the open market. Coins move into long-term storage and stop circulating, gradually reducing available supply.

At the same time, Saylor’s strategy remains highly consistent. The company buys not when “everything is rising,” but when there is an opportunity. This is a key difference from retail investors, who typically enter at emotional peaks. Here, the logic is closer to classic accumulation: the more time passes, the larger the share becomes.

Of course, this approach carries risks. Concentrating such a volume of an asset in the hands of a single public company makes it highly sensitive to BTC price movements. Any sharp drawdowns are immediately reflected in the balance sheet, stock performance, and investor perception. But judging by its actions, Strategy does not just accept this risk — it builds its entire model around it.

In the end, we see a rare example in financial markets: a company that does not diversify risk but deliberately amplifies it by betting on a single asset. And it does so at such a scale that it is already becoming part of the market’s very infrastructure.

And the main takeaway here is quite simple. As long as Strategy continues to buy, it remains one of the strongest long-term drivers of demand for Bitcoin. Which means the market gains a large, consistent participant who doesn’t trade — but accumulates.